BEYOND THE S(C)EEN
About
THE COMPANY
Born from a desire to create meaningful experiences, with purposeful growth, strategy shaped with precision, events that linger in the mind beyond the moment and visuals that speak to the soul.
Our work moves beyond the seen and the scene. We listen and we understand, so we can shape experiences, stories and identities.
We believe the most meaningful brand experiences are created where detail, creativity, and human connection meet.
Whether through events, activations, visual storytelling or brand development, every detail is intentionally designed to reflect who you are and the impression you want to make.
We offer complete solutions to every project you have.
THE DOUNDER
At the heart of the studio is a founder, Gabriela Martinova, whose approach is shaped by the intertwining of strategy, creativity and human connection.
With a background in Information Systems Strategy Consulting, a Bachelor's in International Business and a Master's in Digital Management, she brings both analytical precision and creative vision to the art of crafting brand experiences.
Beyond her professional journey, creativity has always been a main accompanist to the symphony of her life. Drawn to the arts from an early age, she developed a deep appreciation for beauty, storytelling and meaningful design.
Years of volunteering, personal exploration and immersion in the world of brand experiences have further shaped her understanding of how a carefully crafted piece can inspire, connect and leave a lasting impression.
Today, every event, activation and brand expression is viewed through a curious and discerning eye.
The result is an approach that blends strategic thinking with creative intuition, creating experiences that are as purposeful as they are memorable.